Ever wondered how to buy a Diamond? What does one need to know before considering this?

Come visit our Collins st showroom and receive a 101 on Diamonds & view from a wide selection of diamonds in a wholesale environment. There are some qualities you need in a diamond & some qualities that are definitely not as important as others. Simon’s diamond education cuts through the noise & delivers an honest & trusted view on diamonds to help educate you to easily make a decision on choosing the perfect diamond in a relaxed wholesale environment.

We source our diamonds from many parts of the globe including Canada, Mumbai, Israel & Belgium. All our diamonds are guaranteed conflict free & are mostly GIA certified.

Here is some insight into the four C’s chart that we at Simon West Jewellery refer to when talking diamonds. The CUT of the diamond is your number #1 priority followed by COLOUR being number #2 followed by CLARITY being number #3 then finally CARAT which is the size of the diamond is last at number #4.

CUT – Diamonds have different Cuts  

This is something that will not be compromised, so only a premium cut Diamond is what we deal with. The cut is the single thing that determines how much sparkle you get, otherwise known as the light return. Unfortunately, only the round brilliant cut diamond is the only diamond that is graded on its cut. The other shape diamonds are only graded on there Symmetry & Polish which most consumers think is directly linked to the cut & it is not. To ensure you’re buying a premium Cut Diamond make sure you engage with a reputable jeweller & as to see a selection of the shape you’re after this will help you understand how the cut impacts on the sparkle.

COLOUR –  Diamonds, from D to H

I sell from D to H in Colour. Because the Round Brilliant Cut diamond is the brightest & by far produces the most sparkle you can choose whichever colour you prefer. 

However, if you choose a diamond shape that is not a Round Brilliant Cut then I would suggest D to G because they have less sparkle & need a slightly higher colour to compensate.

CLARITY – All Diamonds are not Clear

This is referring to natural inclusions and imperfections which are all natural. Starting from Flawless going all the way down to SI2 is what I sell. The majority Diamonds I do sell are from VS2, SI1, SI2. Please note not all SI2’s will qualify & meet my standards. 

The reason I sell so many of these qualities is due to the fact that to the naked eye there is absolutely no difference between a Flawless or a VVS1 grade Diamond compared to a SI2+ grade Diamond that I sell. The difference will be under a microscope or what comes out of your bank account.

CARAT not Carrot

This is referring to the size or actually the weight of the diamond. For example, a 1.00ct Diamond is made up of 100 points. So a .55ct Diamond is made up of 55 points or 55% of a 1.00ct Diamond.

Interesting to know is that you will pay more for a round brilliant cut diamond than any other shape diamond. This is mainly due to the higher amount of wastage that occurs when cutting a Round Brilliant Cut Diamond.

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Receive a 101 on Diamonds & view from a wide selection of diamonds in a wholesale environment.